BAJAJ
Bajaj
BIKANO
BIKANO
CORNITOS
Cornitos
EASTERN
Eastern Eastern comes out of Kerala with a distinctly South Indian identity, built as a spice brand that has grown from its regional roots into a presence across 22+ countries. Orkla India’s acquisition of Eastern through MTR in 2021 brought that heritage into a larger food business, while its direct-to-retail reach across 50,000+ outlets in Kerala shows the brand already knows how to move through real shopfronts, not just on a shelf. That combination of local credibility and organised distribution gives the brand weight with shoppers who look for familiar Indian cooking names they recognise immediately.
GEN-TRAD
Food Choice Gen Trad & Cont Co. W.L.L.
HEALTH-NUT
HEALTH-NUT
INDIA GATE
India Gate India Gate comes from KRBL Limited, the world’s largest miller and exporter of basmati rice, and the brand has built its reputation on basmati with real pedigree. It positions itself as India’s most popular basmati rice brand, with rice cleaned, sorted, and packed in hygienic, state-of-the-art facilities that meet international quality standards. That heritage matters on shelf: it signals a brand with scale, consistency, and a clear focus on the grain shoppers are already looking for.
JABSONS
Jabsons
JIVRAJ9
Jivraj9
MAVANA
MAVANA MAVANA comes to the market as a focused incense range rather than a lifestyle label, with a catalogue built around everyday scent rituals and devotional use. The line spans classic stick formats, masala sticks, hex packs, cones and powdered incense, with names that shoppers recognise immediately in the category: Mogra, SandalWood, Lavender, Jasmine, Red Rose, Wild Musk, Eucalyptus, Frankincense and Champa, alongside spiritual and thematic options such as 7 Chakras, Archangel Series, Maa Durgaa, Shivajyothi and Aparajita. That spread gives the brand a clear role on shelf for customers who shop by fragrance, by occasion, or by meaning.
MEU
MEU
MIDAS
Mida’s Mida’s brings the authentic taste of Indian food in a format that fits modern retail: a mainstream Indian grocery brand with a clear ethnic-foods identity, exported beyond its home market and recognised through product categories that go straight to the heart of the aisle. Its range is built around the flavours shoppers actively look for when they want Indian meals at home—chutneys, tangy pickles, curry pastes, simmer sauces, curry powder, pappadums and mango-based condiments—giving the brand a credible heritage-led story and immediate shelf appeal.
MTR
MTR
ORGANIC
ORGANIC INDIA ORGANIC INDIA comes out of India’s herbal tea tradition with a clear, modern wellness purpose: its “True Wellness” mission, built around tulsi, or holy basil, as the foundation herb. The brand says it works with thousands of small family farmers in India, and its tulsi formulas are made from the three tulsi variants Rama, Vana, and Krishna. That heritage gives the range real credibility on shelf: it is not just another flavoured tea line, but a brand with a defined botanical identity and a premium organic story shoppers can understand quickly.
PARACHUTE
Parachute Parachute comes from Marico, the consumer company behind one of the most established names in coconut-led hair care across India and beyond. Marico positions Parachute as a core brand and a flagship in Bangladesh, with Parachute Advansed developed as a premium hair nourishment line built around coconut oil and natural haircare. That heritage gives the brand instant credibility with shoppers who already know what Parachute stands for: coconut-first care with a practical, everyday role in the basket.
PARLE AGRO
Parle Agro
PRIYA
Priya
TATA
Tata Salt
URJA
URJA Urja is a trusted and established kiwi Indian brand established to bring high quality staples into New Zealand.
VASU
VASU
